Jijo Sunny
Jun 14, 2021

Optimize for maximum shots. The best things in my life came from taking shots that had a *low probability* of success.

Creators are a natural at this. By being prolific, they take multiple shots consistently until some of it starts to resonate with a broader audience and change their lives forever.

It’s important that you feel less attached to individual outcomes. After all, it’s one of the many shots you’re taking.

This is not the same as taking more risks. You have not much to lose. This is an asymmetrical game where the downside is limited while the upside is uncapped. So the best way to play the game is to optimize for the maximum number of shots.

Jijo Sunny

Notes to self as I figure out art, creators, startups, and myself.